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Get an overview of the fundraising landscape and the key components of an individual giving program.
Historically, in the United States, individual giving has been the biggest source of private giving, far outpacing foundation or corporate giving. According to Giving USA, “American individuals, bequests, foundations, and corporations gave an estimated $449.64 billion to U.S. charities in 2019,” and, of that, individual giving “totaled an estimated $309.66 billion,” representing 69% of total giving.
Upon completion of this course you should be able to:
Intended audience:
*This class is brought to you in partnership with Candid, the registration link will take you directly to Candid's website.
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